A Significant Growth in Melatonin Supplement Sales on Amazon
written by/ May 8, 2021
Over the past year, there has been a significant rise in the demand for melatonin supplements and Amazon sales are a perfect example of this.
Melatonin supplements are a popular over-the-counter sleep aid that helps people who struggle with sleep issues. Amazon offers a wide range of melatonin products for sale.
In the first quarter of 2020, sales of melatonin products on Amazon reached over $17 million. By the third quarter of 2020, sales had increased to nearly $31 million. This is a growth of around $14 million in just a matter of months. Between the third quarter and the fourth quarter of 2020, sales continued to grow by 11%.
Due to the global pandemic, many people took to purchasing items online that they would otherwise purchase in person. This allowed for more effective tracking of consumer trends through online platforms. One thing that has become apparent, as evidenced above, is that melatonin supplement sales are increasing.
People are more likely to purchase online due to COVID-19, yet the same growth has not been seen with other supplements and vitamins. And although other products have increased in sales, the increase was not as drastic as that of melatonin products.
This just goes to show how popular melatonin supplements are in the US. And if you happen to struggle with sleep issues, then you should definitely take a look at our list of best melatonin supplements in 2021.